Kohberg

“Kohberg, the largest manufacturer of bread in Denmark, is the proud sponsor of The Danish Cancer Society’s big annual event to fight breast cancer. Kohberg donates part of the revenue generated from the sales of their rye bread buns (Rugbrødsboller).

The brief from Kohberg was to come up with a packaging idea for the rye bread buns in order to increase awareness and sales, and since The Danish Cancer Society fights breast cancer the solution was obvious. Buns look like breasts therefore, put them in a bra…”

Designed by Envision

Found at: thedieline.com

Beck’s: Sobriety Test Mobile App

Beck’s logo is – a keyhole with a key! So, Leo Burnett designed the simple sobriety test app: in order to test your driving ability, you need to keep a key in a moving keyhole for 25 seconds. Fail to do so, and the app automatically dials the cab company in your area.

Found at: ibelieveinadv.com

Advertising Agency: Leo Burnett, Belgrade, Serbia

Heinz: Tomato

No one grows Ketchup like Heinz.

Advertising Agency: McCann Erickson, London, UK

Found at: boredpanda.com

Ford Ranger Extreme: Matchbox

New Ranger Extreme with extendable cargo bed.

Advertising Agency: JWT, Kuala Lumpur, Malaysia

More Creative Product Packaging at: boredpanda.com

13th STREET – Bowlingheads

13th STREET – Bowlingheads (Case Video) from RUOK on Vimeo.

Jung von Matt/Elbe designed special bowling balls together with famous spraygun artist Oliver Paass that look like cut-off heads.

For more than three weeks he made detailed 360° layouts that were sprayed on standard bowling balls.

In several German bowling alleys we swapped the standard balls for these special ones. Additional black balls referred to the German horror TV channel No.1:
13th STREET – Scream your head off!

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